The factors that will shape cloud computing in 2023
CFO Tech – Frank Contrepois
1. The cloud vs the economic crisis

Inevitably the economic crisis will cast a shadow over this year, with IT execs mulling over what the financial downturn, which is likely to be more pronounced in some parts of the globe than others, will mean for their operation.

For the leading cloud providers, AWS, Google, Microsoft and Oracle, a dip in the global economy might well be good news. For cloud consumers, less so.

2. Sustainability is becoming a catalyst for moving to the cloud

Across the globe, companies are being scrutinised ever more closely by their customers and investors to see if their pronouncements on carbon reduction are actually being met. One way that companies can take a significant chunk out of their carbon usage is to adopt cloud computing.

In areas of Europe, the drive to lower carbon emissions in enterprises is being more formalised as countries begin to roll out carbon taxes.

Whether it is the carrot or the stick approach, the drive to net zero is clearly going to be a catalyst for more companies adopting cloud computing in 2023.

3. A big push on machine learning and AI

For cloud providers, encouraging companies to integrate AI into their operational systems is a smart move as it further embeds them within their cloud system and might mean they end up spending more money with them.

4. The growing importance of security

The whole tech industry seems obsessed with security issues and it is not surprising given that the average cost of data breaches increased 2.6% from $4.24 million in 2021 to $4.35 million in 2022.

As security in the cloud is better than in the data centre, it is no surprise that cloud security is being pushed in the data centre, improving the hybrid cloud experience. 5. Multi-cloud and hybrid cloud are increasingly looking like smart options for some companies

So 2023 looks like a momentous year for the cloud computing industry with new challenges, new opportunities and new innovations from the leading providers. It will be fascinating to see what the major players such as AWS, Oracle, Microsoft and Google have planned and what the implications of those changes will be for the number of increasingly tech-driven customers.
Link: https://cfotech.asia/story/the-factors-that-will-shape-cloud-computing-in-2023